Traveldiva.id – Transportation service applications have become an important and inseparable part of today's societal mobility, especially those who live in urban areas. The ease and comfort offered by the application is an attraction that can change people's habits in ordering transportation services.

even so, The certainty of getting transportation services ordered online is still a problem that is often complained about. Therefore, Bluebird offers a fast solution, easy, and convenience through the EZPay feature within the MyBluebird app.

The EZPay feature is a mobility solution that integrates online and offline ecosystems in Bluebird Group operations. The reason, beyond the ease of ordering a taxi online, customers still feel uncertain about getting a fleet, as ordered which the driver cancels, is a problem.

The way to get a taxi quickly is to take it directly at the Bluebird taxi rank, like in the mall area, office, hotel, airport, railway station, even stopping on the side of the road. other than that, EZPay also provides convenience for customers who prefer it digital payment methods and peace of mind for customers who forget/don't bring cash.

Customers can immediately take a taxi that is in front of their eyes without having to order via the application first. After getting in the taxi, customers can open the MyBluebird application then select the EZPay feature to make non-cash payments and the taxi will be #DirectCusss.

According to Mediko Azwar, Chief Marketing Officer PT Blue Bird Tbk, “In the middle of the height daily mobility, ease of ordering transportation services via the application and The availability of non-cash payment methods is an important factor for society urban. Therefore, as the leading mobility company in Indonesia, Bluebirds always maintain service standards including in online channels. We implement this through integration of online and offline ecosystems where customers can directly take a taxi Bluebird anywhere then open the MyBluebird application when you are in the taxi. After that, select the EZPay feature to make digital payments. We hope This innovation can help increase their daily productivity even more sat set,He said.

Customers who use the EZPay feature can also take advantage of various programs promotions available in the MyBluebird application to get discounts on travel costs. For added comfort and convenience, customers can choose the system non-cash payment is desired, such as debit/credit cards, virtual account, e-voucher, and various e-wallets from electronic payment company partners.

All The advantages of the EZPay feature are expected to be able to create a customer journey increasingly in line with Indonesian Comfort Standards (SNI) through the provision of a fleet standardized, professional driver, and ease of service.

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