At the GoFood Partner Community Gathering (COMP) Akbar, GoFood and the Indonesian Ministry of Tourism and Creative Economy (Ministry of Tourism and Creative Economy) equip partners with culinary sales strategies and the importance of implementing strict health protocols which are increasingly needed to maintain customer trust.
Entering the unfinished wave of the COVID-19 pandemic, This strategy was carried out in order to optimize GoFood's role as a food delivery service that continues to be a business growth partner (growth partner) culinary MSME partners.
Minister of Tourism and Creative Economy of the Republic of Indonesia, Sandiaga Uno, also provide tips for successful doing business in the midst of a pandemic by continuing to prioritize strict health protocols.
"In the midst of the current pandemic, I invite all actors in the creative economy sector, especially culinary MSMEs, to be more agile in innovating and adapting. other than that, to support tourism and creative economy actors (parekraf) local, we also continue to echo the spirit of the Proud Made in Indonesia National Movement (BBI) as well as CHSE health protocol certification – Cleanliness, Health, Safety, Environmental Sustainability as a guideline for standard health protocols to increase consumer confidence during this pandemic."
In line with the government, Since the beginning of the pandemic, GoFood has continued to encourage the implementation of #ProteksiEkstra among business partners. This support is provided to distribute digital assets to support health protocols in every culinary order, such as safety seal or safety tape.
Furthermore, to provide special visibility through the application for restaurants that meet 3 from 6 requirements for restaurants with strict health protocols under the category of ‘Strict Health Protocols’. Provides a restaurant visibility banner that already has CHSE certification under the category of 'Safe and Economical Snacks'.
As well as providing access to vaccination facilities for thousands of business partners in DKI Jakarta and Batam, who also collaborated with the Ministry of Tourism and Creative Economy for vaccination centers in DKI Jakarta and distributed care kits to GoFood business partners who had been vaccinated.
In addition to debriefing on CHSE, at this KOMPAG Akbar Meeting, Owner of Menantea Indonesia and CEO of Masakin Group, Bhishma Adiputra, also delivered material on effective sales strategies during a pandemic, namely related to product strategy, branding, and pricing.
On the same occasion, Owner Ayama Yaman, Reza Firmanda and Owner of Pison Coffee, Arlini Wibowo also shared his tips for success in developing a culinary business by utilizing digital platforms in the midst of a pandemic by implementing strict health protocols according to government directives..
KOMPAG itself has become an educational and networking platform for more than 99,000 business partners since November 2019.
To join the big KOMPAG family, business partners can find more information on GoBiz or join directly via Facebook.
Selain KOMPAG, Another recent GoFood support is facilitating access to vaccination for thousands of business partners in Batam and DKI Jakarta, and will gradually reach other areas.
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