Bobocabin in Pangalengan, Bandung (Sarie/Traveldiva)

Traveldiva.id — Bobobox, technology-based hospitality company, announced their newest program, Bobobox Travel Week. This event will take place from 21 to 30 June 2024, offers a variety of travel packages and unique experiences for year-end holidays 2024 and the beginning of the year 2025. This program will be held via live streaming sessions on all social media channels.

Program Bobobox Travel Week merupakan bagian dari kampanye “Discover More, Discover You”. The campaign aims to encourage a spirit of exploration and self-discovery through authentic and immersive travel experiences.

Ramadan wind, Chief Commercial Officer Bobobox, stated that this campaign is proof of Bobobox's commitment to creating unforgettable experiences for its guests. One of them is realized in Bobobox Travel Week which will be held until the end of June 2024.

Bobobox travel week
Chief Commercial Officer Bobobox, Ramadan wind.

“Kami tidak hanya ingin menjadi tempat beristirahat, but also a bridge for individuals to embark on a unique and meaningful journey. We hope that this campaign will be a means for every individual to create unforgettable moments, both for themselves and those closest to them,He said.

Bobobox Travel Week Bikin Discover More

Kampanye “Discover More, Discover You” menekankan tiga aspek kunci: natural beauty, interaction between people, and cultural diversity. Guests are invited to explore Indonesia's stunning natural tourist destinations and interact with local communities. Thus, they can experience the different hospitality and traditions in each region.

Bobobox hopes that this approach can create an authentic and meaningful journey, bring positive change for every individual who experiences it. other than that, This campaign also supports Indonesian tourism by introducing its rich culture and natural beauty to more people.

Bobopod in Bandung Square (Sarie/Traveldiva)

Untuk memastikan keberhasilan kampanye “Discover More, Discover You”, Bobobox took an innovative step by making this campaign flexible and modular. This approach allows Bobobox to align campaign messages across multiple programs and communication channels, and respond quickly to changing customer preferences and needs.

Collaboration with various parties is also Bobobox's strategy to present interesting activation and creative programs. other than that, The company provides facilities and fun activity packages, enabling an increasingly comprehensive exploration experience for guests. It's all at Bobobox Travel Week.

Entering its 7th year of operation, Bobobox continues to strengthen its position in the hospitality sector by expanding its business portfolio. Currently, Bobobox operates 1.521 room in 33 location in Indonesia, starting from Sumatra, Java Island, Bali to North Sulawesi. With more than 1,4 million registered users on the app, 50-60% customer retention rate, and the average OTA rating in numbers 8,9, Bobobox shows strong growth and loyalty from its customer base. That's why they are confident to hold Bobobox Travel Week in the near future.

Bayu Ramadhan hopes that more domestic and international tourists will explore the beauty and cultural diversity in Indonesia. Bobobox is determined to participate in facilitating this trip, not only through Bobopod and Bobocabin accommodation, but also through the local business community around their location.

With Bobobox Travel Week, tourists can enjoy attractive offers for their holidays. This program gives customers the opportunity to experience a unique stay, cheap, and supported by advanced technology. Bobobox continues to innovate to provide the best service for its guests, ensuring every stay is an unforgettable moment.

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